The Task:
In order to meet grading criteria for U2 GC1, U2 GC2 and part of U2 GC3, you will need to create a presentation that you can then use to pitch to the class. The presentation should contain and exploration and analysis of an existing Unilever brand and product and then a proposal for a rebranding campaign (television advert). Below you will find the guidance for the content of the presentation and also a useful guide on how to reference using the Harvard style.
Guidance for your Rebranding Presentation here:
(Replacement video for Peperami Minis)
Guidance from ARU for how to Harvard Reference:
If you are struggling to find adverts, try visiting the Advertising Archives - they've got loads of great information and examples: Advertising Archives
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